Where ANZ’s B2B marketers gather and collaborate

Meet, chat, share (with), and learn from other inhouse marketers in Australia and NZ.

Join 500+ ANZ marketers from companies of all sizes, from solo marketers up to big teams

What We Do

Gain insights from marketers working at ANZ’s most exciting startups & scaleups

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Our Reviews

Built by and for experienced B2B marketers looking to accelerate their careers and grow their networks

Learn

Ask questions and share your marketing learnings — no question goes unanswered

Engage

Find a community of active peers who are there to help, or just hang out at one of our social events

Network

Chat with other marketers, ask questions, get feedback, and hear about job openings

A week inside the Generate community

Curious about what goes on inside? Here's some of the things that happen in a week in the Generate community!

Why should you join the Generate community?

Generate members get access to...
Active slack channels & DMs with other marketers
AMAs and masterclasses from marketing experts
In-person events and networking

Some of our amazing members

Learn and collaborate with some of the most talented ANZ B2B marketers.

Ben van Opzeeland

Senior Manager, Digital Marketing & Ops
LawVu

"B2B marketing is difficult! Even more so if you don’t have friends or a close network to lean on. That connection and camaraderie is what Generate offers. It’s a place to float ideas, problem solve or learn from others with more experience. It’s inspiring to see other B2B marketers from various backgrounds and specialisations across ANZ too. I love referring others to Generate and if my B2B marketing projects succeed in future, it’s likely they’ll have been influenced by something I’ve read, watched or discussed via the community."

Sara McCormick

Head of Product Marketing
Culture Amp

After moving back from North America, Generate has offered the perfect opportunity to meet likeminded leaders and entrepreneurs across a wide variety of B2B marketing functions and industries. I've been able to build my local network in ANZ, connect with peers & bring a fresh perspective to my leadership & marketing practice, thanks to the fruitful insights I've gathered from the community. I'm excited to grow with Generate and shape the future of B2B marketing in ANZ alongside some of the best in the business.

Lara Barnett

Lara Barnett

Head of Marketing
Logicalis Australia

"The Generate community is the ultimate hub for B2B marketers in ANZ who are dedicated to their career growth. It offers invaluable guidance from seasoned professionals, and is always buzzing with advice and insights from these high-quality marketers who are more than willing to share their time and knowledge with other members. I have gained such value from contributing to the community discussions, coming to in-person meet-ups, and having one on one catch ups with other members. "I highly recommend Generate!"

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Darren Jin

Growth Marketer
Humanitix

"What Generate has allowed was to open my eyes to a wider scope of marketing and learn from others that are experts in aspects of marketing. It has become such a great place for talking with like-minded people regarding marketing and just having fun being part of a wider community and to not feel as isolated in my role. It gives me more confidence that there is people I can reach out to be pointed in the right directions when I need help and already I've been helped a fair bit when I've asked in regards to areas I've wanted to upskill."

Kayla Medica

Kayla Medica

Fractional Product Marketer
Mehdeeka

"I've joined many a marketing community throughout my career, looking for friends to be made, tips to learn, and somewhere to ask a question here and there. Generate is the only community that's actually stuck! Just when I think I've come up against a wall I can't break through, there's always someone in Generate who's willing to talk it through and give me a fresh perspective.

There's no other community I'd recommend, Generate is all you need!"

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Sabina Hodges

Senior B2B Marketing Manager
Cashrewards

"I came across Generate when I needed some B2B specific insights and I’ve been immersed in the community ever since. Generate is made up of a bunch of super talented marketing professionals that are beyond helpful and collaborative. We come together to share insights, recommendations and engage in thought-provoking discussions. Being a part of this community not only expands your professional network, but provides countless opportunities for learning and personal growth as well."

Tom Littler

Josh Littler

Marketing Manager - APAC
Covetrus

"Finally, a B2B Marketing community that is ANZ based and not crowded with 10,000+ members or heaps of noise and agency pitch slaps. People frequently interact here and share best practices/tips across all areas of B2B marketing. In other groups, lots of questions go unanswered and in Generate, questions are always answered. It's a thriving, tight knit community full of experts with varying experience that I'd highly recommend joining if you are a B2B marketer looking to level up in ANZ."

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Kaylee Liu

Marketing Manager
SurePact

"Having gone from working in a large B2B company to start up land, Generate offered the sounding board and camaraderie I missed from being part of a large marketing team. Whether it's product marketing, paid channels, or simply wanting to know what people thought of a new tool, the members of Generate are active, helpful, and on top of current trends in B2B marketing. No other marketing community in ANZ compares. If you get the opportunity to join this vibrant and engaged community, do not let it pass you by!"

Start generating your future

Apply to join Generate — we vet every application to make sure the community stays relevant for all members. Once approved, expect a confirmation email. We have three main criteria:

You’re a marketer (no sales or SDRs)
You work in-house for a brand (no agency)
You’re based in Australia and New Zealand (d-uh!)

🎉

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